Friday, December 3, 2010

Music Video Planning - Research Alterations

Based on the feedback that i got from Facebook, this is how i will alter our ideas for our music video, to target our audience more efficiently, these are the areas in which can be altered.

1)Do you think these ideas would be predictable for this type of music?
One of the people that gave feedback; James Bacon, noted that we were using a well known stereotype, which is "chav". However, we are aware that we didn't make it very clear for our target audience, in our moodboard, taht we plan to change and challenge that stereotype. We want to do this by changing their normal costume, by this we mean dress them in suits and formal clothing rather than the expected tracksuits and gold jewellery. We are also going to place them in a "posher" exterior to make them seem a bit more upper class and sophisticated. We plan to use mise-en-scene to do this; like candles, smart clothes, and flowers.

3) What dont you like about the moodboard and the ideas?
Some of the feedback we got also suggested that we used more colour to make the music video seem more quirk, and we have taken this into account. In our video we plan to feature the band just as much as we plan to feature the performers, when the band are featured, we want to use the colours yellow and black as they are their band colours, we think that this would make a nice contrast to the rest of the video.

5) After listening to the song do you have any other ideas for the video?
It was suggested that we could use slow-motion shots of the foodfight as it is taking place. We thought that this would be really effective if it was used correctly, so we want to do it but make it amplified to the music that we are going to use.

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